Reflection journal, discussion on branding, sustainability and packaging

For this particular reflection journal, let’s discuss branding, sustainability and packaging. First, please read more via the links below about the “Milkman Model” which refers to brands using reusable containers rather than single use packaging. https://apnews.com/article/74c8d8c2780a43fcb1f0588… https://www.bbc.com/news/business-46863114 (Be sure to watch the video, too.)

ADV 201 Reflection Journal #6
Worth 20 points
Due by 11:59 pm on Friday, March 5.
For this particular reflection journal, let’s discuss branding, sustainability and
packaging.
First, please read more via the links below about the “Milkman Model” which
refers to brands using reusable containers rather than single use packaging.
https://apnews.com/article/74c8d8c2780a43fcb1f05882d28f1442
https://www.bbc.com/news/business-46863114 (Be sure to watch the
video, too.)
You are also encouraged to research and read more on your own regarding
environmentally friendly packaging options.
Next, please visit https://brandless.com/ and learn more about this company
and their “lack of branding” initiative.
What are your own personal views and thoughts on the state of our
environment and environmentally friendly products that support sustainable
initiatives and efforts?
What are your overall thoughts and reactions to both the Milkman Model and
companies that are embracing this model as well as the company
Brandless?
Your creative journal entry should be between 300 and 500 words.
Important Notes:
Rather than just cut and pasting a hyperlink, please be sure to embed the link (so it is
clickable) and opens in a new window. To do this, click on the chain link icon from the
text editor window – it’s on the second row, fourth in from the right. Copy your link
into the URL field and be sure to select new window from the open link in field.
If you are actually attaching an image, you can also embed the visual, too. To do this,
click on the add content (plus sign) icon from the text editor window – it’s on the bottom
row, on the far right. Then select insert local files, this goes to your computer to select
the file that you saved.
Please do not attach a Word document. Rather type (or copy into) the text editor
window. You can preview your post by clicking on the eye icon prior to hitting submit.
Please keep in mind that reflection journals will be visible to all enrolled students in the
class. Therefore, do not share any

 

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