Business Plan Assignment Discussion

Business Plan Assignment DiscussionAssignment 4: Business Plan
After reviewing “Business Plan for Startups” and “Sample Business Plan”, complete sections III & IV using this submission form. Please incorporate all prompt questions. Addressing all required information, your response should be at least 1 page double spaced per section. We are focusing on sections III and IV from the Business Plan for Startups document. Refer to the grading rubric at the bottom of this document.III. General Company Description-What business will you be in? What will you do?-Mission Statement: Many companies have a brief mission statement, usually in 30 words or fewer, explaining their reason for being and their guiding principles. You have already worked on this in Mission/Philosophy assignment. If you want to use it, this is a good place to put it in the plan, followed by:-Company Goals and Objectives: Goals are destinations—where you want your business to be. Objectives are progress markers along the way to goal achievement. For example, a goal might be to have a healthy, successful company that is a leader in customer service and that has a loyal customer following. Objectives might be annual sales targets and some specific measures of customer satisfaction.-Business Philosophy: What is important to you in business?-To whom will you market your products? (State it briefly here—you will do a more thorough explanation in the Marketing Plan section).-Describe your industry. Is it a growth industry? What changes do you foresee in the industry, short-term and long-term? How will your company be poised to take advantage of them? Describe your most important company strengths and core competencies. What factors will make the company succeed? What do you think your major competitive strengths will be? What background experience, skills, and strengths do you personally bring to this new venture?-The legal form of ownership: Sole proprietor, Partnership, Corporation, Limited liability corporation (LLC)? Why have you selected this form?Write your response here (double space min. one page): Address all 7 prompts.IV. Products and Services-Describe in depth your products or services (technical specifications, drawings, photos, sales brochures, and other bulky items belong in Appendices).-What factors will give you competitive advantages or disadvantages? Examples include a level of quality or unique or proprietary features.-What are the pricing, fee, or leasing structures of your products or services?Write your response here (double space, min, one page): Address all three prompts.Assignment4:BusinessPlanAfter reviewing“Business Plan for Startups”and“Sample Business Plan”,complete sections III & IV usingthis submission form. Pleaseincorporate all prompt questions.Addressing allrequired information, yourresponse should be at least1 page double spacedper section. Weare focusing on sections III and IVfrom theBusiness Plan for Startupsdocument.Refer to the grading rubric at the bottom of thisdocument.III. General CompanyDescription–What business will you be in?What will you do?–Mission Statement: Many companies have a brief mission statement, usually in 30 words or fewer,explaining their reason for being and their guiding principles.You have already worked on this inMission/Philosophy assignment. If you want to use it,this is a good place to put it in the plan, followedby:–Company Goals and Objectives: Goals are destinations—where you want your business to be.Objectives are progress markers along the way to goal achievement. For example, a goal might be tohave a healthy, successful company that is a leader in customer service and that has a loyal customerfollowing. Objectives might be annual sales targets and some specific measures of customer satisfaction.–Business Philosophy: What is important to you in business?–To whom will you market your products? (State it briefly here—you will do a more thoroughexplanation in the Marketing Plan section).–Describe your industry.Is it a growth industry? Whatchanges do you foresee in the industry, short–term and long–term? How will your company be poised to take advantage of them? Describe your mostimportant company strengths and core competencies. What factors will make the company succeed?What do you thinkyour major competitive strengths will be? What background experience, skills, andstrengths do you personally bring to this new venture?–The legal form of ownership: Sole proprietor, Partnership, Corporation, Limited liability corporation(LLC)?Why have you selected this form?Write your response here(double space min. one page):Address all7prompts.Assignment 4: Business PlanAfter reviewing “Business Plan for Startups” and “Sample Business Plan”, complete sections III & IV usingthis submission form. Please incorporate all prompt questions. Addressing all required information, yourresponse should be at least 1 page double spaced per section. We are focusing on sections III and IVfrom the Business Plan for Startups document. Refer to the grading rubric at the bottom of thisdocument.III. General Company Description-What business will you be in? What will you do?-Mission Statement: Many companies have a brief mission statement, usually in 30 words or fewer,explaining their reason for being and their guiding principles. You have already worked on this inMission/Philosophy assignment. If you want to use it, this is a good place to put it in the plan, followedby:-Company Goals and Objectives: Goals are destinations—where you want your business to be.Objectives are progress markers along the way to goal achievement. For example, a goal might be tohave a healthy, successful company that is a leader in customer service and that has a loyal customerfollowing. Objectives might be annual sales targets and some specific measures of customer satisfaction.-Business Philosophy: What is important to you in business?-To whom will you market your products? (State it briefly here—you will do a more thoroughexplanation in the Marketing Plan section).-Describe your industry. Is it a growth industry? What changes do you foresee in the industry, short-term and long-term? How will your company be poised to take advantage of them? Describe your mostimportant company strengths and core competencies. What factors will make the company succeed?What do you think your major competitive strengths will be? What background experience, skills, andstrengths do you personally bring to this new venture?-The legal form of ownership: Sole proprietor, Partnership, Corporation, Limited liability corporation(LLC)? Why have you selected this form?Write your response here (double space min. one page): Address all 7 prompts.Grading Rubrics Critical ElementsDistinguished(100%)Proficient(85%)Basic(70%)Below Expectations(50%)Non-Performance(0%)Thesis StatementRaises the strongest   objection to the thesis presented in the assignment. The objection is strongly grounded in research and logical reasoning.Raises a plausible objection to the thesis presented in the assignment. The objection is mostly grounded in research and logical reasoning. Raises an objection to the thesis presented in the assignment. The objection is somewhat grounded in research and logical reasoning.Attempts to raise an objection to the thesis presented in the assignment. The objection is minimally grounded in research and logical reasoning. The objection to the thesis is either nonexistent or lacks the components described in the assignment instructions.Counter ArgumentProvides a astrong, thorough rebuttal to the objection. The rebuttal effectively demonstrates that the thesis can withstand the objection and applies the principles of charity and accuracy. Provides a rebuttal to the objection. The rebuttal mostly demonstrates that the thesis can withstand the objection and mostly applies the principles of charity and accuracy. Provides a  limited rebuttal to the objection. The rebuttal somewhat demonstrates that the thesis can withstand the objection and somewhat applies the principles of charity and accuracy. Attempts to provide a rebuttal to the objection; however, the rebuttal minimally demonstrates that the thesis can withstand the objection and does not apply the principles of charity and accuracy. The rebuttal is either nonexistent or lacks the components described in the assignment instructions.Conclusion– Provides clear and concise closing remarks that comprehensively summarize the essay. The remarks consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problem. Provides closing remarks that summarize the essay. The remarks mostly consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problem. The closing remarks are somewhat unclear. Provides closing remarks that minimally summarizes the essay. The remarks minimally consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problems. The closing remarks are unclear and/or vague. Attempts to provide closing remarks that summarize the essay, however, the remarks do not consider the broader controversy and/or further research that could offer additional insight into the moral solution of the business problem. The closing remarks are unclear and vague.The closing remarks are either nonexistent or lack the components described in the assignment instructions. Written Communication: Context of and Purpose for Writing Demonstrates methodical application of organization and presentation of content. The purpose of the writing is evident and easy to understand. Summaries, quotes, and/or paraphrases fit naturally into the sentences and paragraphs. Paper flows smoothly. Demonstrates sufficient application of organization and presentation of content. The purpose of the writing is, for the most part, clear and easy to understand. There are some problems with the blending of summaries, paraphrases, and quotes. Paper flows somewhat smoothly.Demonstrates a limited understanding of organization and presentation of content in written work. The purpose of the writing is somewhat evident but may not be integrated throughout the assignment. There are many problems with the blending of summaries, paraphrases, and quotes. Paper does not flow smoothly in all sections. Organization and presentation of content are extremely limited. The purpose of the writing is unclear. There is little or no blending of summaries, paraphrases, and quotes. Paper does not flow smoothly when read. The assignment is either nonexistent or lacks the components described in the instructions. Written Communication: Control of Syntax and Mechanics – Displays meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains no errors and is very easy to understand. Displays comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains only a few minor errors and is mostly easy to understandDisplays basic comprehension of syntax and mechanics, such as spelling and grammar. Written work contains a few errors which may slightly distract the reader. Fails to display basic comprehension of syntax or mechanics, such as spelling and grammar. Written work contains major errors which distract the reader. The assignment is either nonexistent or lacks the components described in the instructions. Written Communication: Required Formatting Accurately uses required formatting consistently throughout the paper, title page, and reference page. Exhibits required formatting throughout the paper. However, layout contains a few minor errors.Exhibits limited knowledge of required formatting throughout the paper. However, layout does not meet all requirements. Fails to exhibit basic knowledge of required formatting. There are frequent errors, making the layout difficult to distinguish as required style. The assignment is either nonexistent or lacks the components described in the instructions. Written Communication: Word Requirement The length of the paper is equivalent to the required number of words.The length of the paper is nearly equivalent to the required number of words. The length of the paper is equivalent to at least three quarters of the required number of words.The length of the paper is equivalent to at least one half of the required number of words. The assignment is either nonexistent or lacks the components described in the instructions. Written Communication: Resource RequirementUses more than the required number of scholarly sources, providing compelling evidence to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment. Uses the required number of scholarly sources to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment. Uses less than the required number of sources to support ideas. Some sources may not be scholarly. Most sources on the reference page are used within the body of the assignment. Citations may not be formatted correctly.Uses an inadequate number of sources that provide little or no support for ideas. Sources used may not be scholarly. Most sources on the reference page are not used within the body of the assignment. Citations are not formatted correctly. The assignment is either nonexistent or lacks the components described in the instructions.

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