Market ResearchGhana, Accra: House Development Create Script for a presentation talking about the following:Market Mix: Extensive discussion of Place, Logistics, Distribution, Promotion/Marketing StrategyMarket Segmentation/Targeting: discussion of geographic, demographic, psychographic, benefit, and volume characteristics. Your segments should include combinations of the fore mentioned elements.As per your segmentation research: WHO ARE YOUR CUSTOMERS? What are they like? Name the segments/targets. Be creative in describing them. Consider identifying 6-10 segments/targets.
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