MBA603MidtermStudyGuide1.docx

MBA603 Midterm Study Guide
What are the benefits of platform versus tightly integrated products in the market?

What is tacit knowledge?
What is the sequence of steps in science-push?
What is the definition of a breakthrough product?
Under what conditions doe product life cycles get shorter?
What is technological spillover?
What are the characteristics of Science Parks?
Define negative externality.
What is the impact of large installed base?
Under what conditions would new tech be able to replace existing tech?
What are the consequences when a firm shifts to a new technology?
Define path dependency.
Describe Process Innovation.
What happens when a design become dominant?
What are the differences between a late entrant and an early entrant into a market?
What are the advantages of an online store compared to a brick and mortar store?
Why do start-ups fail?
When can a firm be confident in entering a market?
What are the differences between social and monopoly costs?
What happens when a firm enters a market too early?
What is the difference between a first mover, early follower and late entrant?
What are the differences between forward and backward integration compared to horizontal integration?
What are the characteristics of Porter’s five force model?
What makes it difficult for a consumer to change suppliers?
What are the characteristics of a single versus a sole source supplier? Use Porters five forces approach.

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