Marketing Plan PowerPoint – Requirements and Rubric
Create a PowerPoint presentation incorporating highlights of your marketing plan.
• Slide show should be 12-15 slides
• If appropriate, include pictures, graphs, and charts
• Incorporate a title slide to begin and a conclusion slide to end
• Each main point of the marketing plan should be on a separate slide
• Apply a creative background that ties into the theme of your compa ny and product or
service (slide transitions and timings are optional)
• Use a readable font size – avoid small fonts
• Use the 7 by 7 Rule of PowerPoint presentations – no more than seven bullet points per
slide and each point averages around seven words. See YouTube video 7×7 Rule for
PowerPoint
• Avoid overcrowding a slide or having a slide with large blank spaces. Fill the space of the
slide neatly and completely
• The PowerPoint should engage the audience and effectively introduce your
entrepreneurship and product and / or service
Section
Points
Available
Points
Achieved
Comments
Title Slide 10
Body – Key concepts of the
marketing plan (12-15 slides)
40
Conclusion Slide 20
7 by 7 Rule of PowerPoint
presentations
10
Creative background; pictures,
illustrations, and other images
20
Total 100
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