Module 4 – Case
ECONOMICS OF ORGANIZATION AND STRATEGY
Assignment Overview
Apple and Samsung are often mentioned together, as they are both world leading producers of smartphones. However, they are much different companies in a variety of ways. Carefully review the background readings concerning diversification and vertical integration. Then do some extensive research on Samsung and Apple concerning their diversification and vertical integration strategies.
Case Assignment
When you have finished your research, write a four- to five-page paper answering the following questions. Make sure to cite both the required background readings as well as articles on Samsung and Apple:
To what extent does Apple engage in related diversification? To what extent do they engage in unrelated diversification?
To what extent does Samsung engage in related diversification? To what extent do they engage in unrelated diversification?
To what extent does Apple engage in backward (upstream) vertical integration? To what extent do they engage in forward (downstream) vertical integration?
To what extent does Samsung engage in backward (upstream) vertical integration? To what extent do they engage in forward (downstream) vertical integration?
Overall what major differences or similarities do you find between Samsung and Apple’s diversification and vertical integration strategies?
Rubric Name: MBA/MSHRM/MSL Case Grading Rubric for Quantitative Courses -Timeliness v1
Criteria
Level 4 – Excellent
Level 3 – Proficient
Level 2 – Developing
Level 1 – Emerging
Assignment-Driven Criteria
19 points
Demonstrates mastery covering all key elements of the assignment in a substantive way.
18 points
Demonstrates considerable proficiency covering all key elements of the assignment.
17 points
Demonstrates partial proficiency covering all key elements of the assignment.
16 points
Demonstrates limited or poor proficiency covering all key elements of the assignment.
Presentation, Computation, and Relevance of Quantitative Information
10 points
Demonstrates mastery in presenting quantitative information in a format appropriate for the discipline. Supporting computations are relevant and accurate.
9 points
Demonstrates considerable proficiency in presenting quantitative information in a format appropriate for the discipline. Supporting computations are mostly relevant and accurate.
8 points
Demonstrate partial proficiency in presenting quantitative information in a format appropriate for the discipline. Supporting computations are not necessarily relevant and somewhat misleading.
7 points
Demonstrates limited or poor proficiency in presenting quantitative information in a format appropriate for the discipline. Supporting computations are not relevant, misleading or absent.
Critical Thinking
10 points
Analyzes quantitative and qualitative information as the basis for deep and thoughtful discussion, drawing insightful, carefully qualified conclusions from this work.
9 points
Analyzes quantitative and qualitative information as the basis for competent and thoughtful discussion, drawing reasonable and appropriately qualified conclusions from this work.
8 points
Analyzes quantitative and qualitative information as the basis for workmanlike (without inspiration or nuance, ordinary) discussion, drawing plausible conclusions from this work.
7 points
Analyzes quantitative and qualitative information as the basis for tentative or limited discussion; and is hesitant or uncertain about drawing conclusions from this work.
Writing
6 points
Demonstrates mastery and proficiency in written communication to an appropriately specialized audience.
5 points
Demonstrates considerable proficiency in written communication to an appropriately specialized audience.
4 points
Demonstrate partial proficiency in written communication to an appropriately specialized audience.
3 points
Demonstrates limited or poor proficiency in written communication to an appropriately specialized audience.
Timeliness
5 points
Assignment submitted on time or collaborated with professor for an approved extension on due date.
3 points
Assignment submitted 1-2 days after module due date.
2 points
Assignment submitted 3-4 days after module due date.
0 points
Assignment submitted 5 or more days after module due date.
Overall Score
Level 4
45 or more
Level 3
40 or more
Level 2
35 or more
Level 1
0 or more
Module 4 – SLP
ECONOMICS OF ORGANIZATION AND STRATEGY
For this final SLP, imagine that your business has become successful and you are now considering expanding the scope of your company. Carefully review all of the required background materials, and then write a three-page paper answering the following questions. Make sure to cite at least one of the required readings for each of your answers:
If you were to engage in horizontal integration, which of your direct competitors would you decide to acquire? Overall, do you think horizontal integration is the best long-run plan for your business if it is successful?
Do you think your business should vertically integrate over time? Should you engage in backwards vertical integration, forward vertical integration, both, neither? Explain your reasoning.
How about diversification/conglomerate strategy? Any advantage to diversifying your business? Discuss unrelated diversification and related diversification and whether or not these strategies might be good for your business. Explain your reasoning.
SLP Assignment Expectations
Answer the assignment questions directly.
Stay focused on the precise assignment questions. Do not go off on tangents or devote a lot of space to summarizing general background materials.
Make sure to use reliable and credible sources as your references. Articles published in established newspapers or business journals/magazines are preferred. If you find articles on the Internet, make sure they are from a credible source.
Reference your sources of information with both a bibliography and in-text citations. See the Student Guide to Writing a High-Quality Academic Paper, including pages 11- 14 on in-text citations. Another resource is the “Writing Style Guide,†which is found under “My Resources†in the TLC Portal.
Rubric Name: MBA/MSHRM/MSL SLP Grading Rubric for Quantitative Courses -Timeliness v1
Criteria
Level 4 – Excellent
Level 3 – Proficient
Level 2 – Developing
Level 1 – Emerging
Assignment-Driven Criteria
9 points
Demonstrates mastery covering all key elements of the assignment in a substantive way.
8 points
Demonstrates considerable proficiency covering all key elements of the assignment.
7 points
Demonstrates partial proficiency covering all key elements of the assignment.
6 points
Demonstrates limited or poor proficiency covering all key elements of the assignment.
Presentation, Computation, and Relevance of Quantitative Information
7 points
Demonstrates mastery in presenting quantitative information in a format appropriate for the discipline. Supporting computations are relevant and accurate.
6 points
Demonstrates considerable proficiency in presenting quantitative information in a format appropriate for the discipline. Supporting computations are mostly relevant and accurate.
5 points
Demonstrate partial proficiency in presenting quantitative information in a format appropriate for the discipline. Supporting computations are not necessarily relevant and somewhat misleading.
4 points
Demonstrates limited or poor proficiency in presenting quantitative information in a format appropriate for the discipline. Supporting computations are not relevant, misleading or absent.
Critical Thinking
6 points
Analyzes quantitative and qualitative information as the basis for deep and thoughtful discussion, drawing insightful, carefully qualified conclusions from this work.
5 points
Analyzes quantitative and qualitative information as the basis for competent and thoughtful discussion, drawing reasonable and appropriately qualified conclusions from this work.
4 points
Analyzes quantitative and qualitative information as the basis for workmanlike (without inspiration or nuance, ordinary) discussion, drawing plausible conclusions from this work.
3 points
Analyzes quantitative and qualitative information as the basis for tentative or limited discussion; and is hesitant or uncertain about drawing conclusions from this work.
Writing
5 points
Demonstrates mastery and proficiency in written communication to an appropriately specialized audience.
4 points
Demonstrates considerable proficiency in written communication to an appropriately specialized audience.
2 points
Demonstrate partial proficiency in written communication to an appropriately specialized audience.
0 points
Demonstrates limited or poor proficiency in written communication to an appropriately specialized audience.
Timeliness
3 points
Assignment submitted on time or collaborated with professor for an approved extension on due date.
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Paul2021-03-29 22:08:532021-03-29 22:08:53module 4 assignments
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