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MEDIA AND STORY DEVELOPMENT 1

MEDIA AND STORY DEVELOPMENT 5

Media and Story Development

Maria V. Ortega
Florida International University

Introduction
This paper focuses on the effect of media on developing stories. The use of media to advertise violence is also a part of this paper’s discourse. To understand the impact of social media on developing stories, the police brutality case where George Floyd was killed in the cold war is a good example. The effect of the advertising media, such as newspapers, regarding police brutality is also addressed. Say the New York Times, Los Angeles Times, Washington post, and The Conversation, among other recognized newspapers, also played a significant advertising role.
Police Brutality
Last year, Police brutality was a primary concern in America and the world at most. The event that shook the whole world was the George Floyd case. The media effect was born by a person who recorded the video through a smartphone and posted it on social media. The social media influence is too strong that the video reached every part of the world concisely. George Floyd was arrested in Minneapolis (Godlee 2020). The footage leaked to social media shows a policeman pinning Floyd’s neck on the floor as Floyd was screaming,” I can’t breathe,” in excruciating pain. Floyd was pronounced dead within 30 minutes of the encounter with the police. Social media made the video go viral, prompting the news stations, magazines, newspapers, articles, and every other means of news spreading to cover the topic under their segments.
The social media effect made the newspaper such as the New York Times, report the newspaper’s case. The news spread so fast it attracted the attention of activists and humanitarian groups worldwide. Then the protests began against police brutality. People printed clothes with the Floyd statement “I can’t breathe” in solidarity with the black American’s death. According to the New York Times 1st June 2020, it reports, “thousands of protestors gathered in all five boroughs of New York City over the weekend. Many of the demonstrators have been peaceful, but numerous clashes have been caught on video and shared on social media.’ The article ended with pictures of demonstrators using fire to prove their point and engage in fights with the police. The New York Times newspaper is sold worldwide and has a broad worldwide market. It helped to spread the news globally. The protests began in other countries where the people showed solidarity to the American people to force reforms in the police section.
Media Violence
The media made other people who were not in the USA protest in solidarity with their brothers and sisters in the USA. The culmination of the peaceful protests resulted from violent acts due to social media influence, advertising violence. The peaceful protests ended up culminating in violent activities, which led to looting and damaging of property. The circulation of the footage showing protestors looting was a violent motivation to other protestors who joined the act. It brought about chaos resulting in President Donald Trump instructing the police to deal with the robbers hiding among the protestors to take advantage of the situation and commit robbery (Han et al., 2020). There was also a burning of vehicles and tires to close the road and hinder highways and major roads to be accessible. Such violence acclamation through social media looting video was met with police action that eventually calmed the incident.
Other media outlets that made the story spread in the USA and the World are Vox magazine, the NPR, the guardian addressing the rage and anguish of how protestors have stormed the streets amidst raising coronavirus toll. Additionally, Buzzfeed news and Los Angels Times also raised concerns of the protestors and journalists who captured the first video circulated worldwide. The Washington Post and The conversation also spoke on the raising protest amidst protesting for “black lives matter.” The newspapers raised concerns about the peaceful demonstrations turning rogue and destroying the public properties.
However, many parts of the world held peaceful demonstrations to ask the government to help curb racism. Another reason that made other people protest is to show the world that black lives matter and no one has the right to deny another person’s right to life, especially when one is not guilty. The protestors were also doing that for the government to take the initiative and arrest the police who were practicing the inhumane activity to George Floyd and other victims whose unfair incidents were not recorded. The matching protest sought to see that the government has initiated programs that will help reform the USA’s police unit to avoid racism at work.
Conclusion
Media has both a positive impact and a negative impact on developing stories. For instance, social media made the worldwide fraternity address police brutality through widespread sharing. In the same regard, the media-fueled up the media violence by sharing clips of people looting, thus encouraging theft. This paper illustrates the same, giving examples.

References
Godlee, F. (2020). Racism: the other pandemic.
Han, L., Xiao, M., Jou, M., Hu, L., Sun, R., & Zhou, Z. (2020). The long-term effect of media violence exposure on aggression of youngsters. Computers in human behavior, 106, 106257.