Competency 1

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MGTCB/526 Competency 1 – Assessment and Rubric

Course Title: Managing in a Changing Environment

Competency Assessment Title: Organizational Analysis

Total Number of Points: 100

Assignment Directions:

Step 1:

Congratulations! You’ve been hired as a manager and have been asked to analyze the current status of your organization. Review at least 3 global companies on
the Source Complete: SWOT Analyses list.

Select a company – either the company you work for, a company you have worked for in the past, or 1 of the companies on the Source Complete: SWOT
Analyses list – to use for the rest of the course (this will sometimes be referred to as “your organization”) and research its history.

Note: Some reports are more recent than others. It’s in your best interest to find an organization with a recent (within 2 years) report.

Step 2:

Review your organization’s SWOT analysis and other available sources to evaluate the strategic needs of the organization within a changing global environment.

Complete the Organizational Analysis worksheet for your evaluation.

Note: This type of information is often found in the organization’s annual report.

MGTCB/526 Competency 1 Rubric Page 2 of 3

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Competency Assessment Rubric

Assignment/ Performance Criteria Mastery
100%

Meets Expectations
85%

Not Met
0%

1. Organization information

(weight 10%)

Organization and industry were
thoroughly defined

Organization and industry were
partially defined

Organization and industry were
narrowly defined or no attempt to
define organization and industry was
made

2. Organizational initiatives

(weight 10%)

Organizational initiatives were
thoroughly outlined and what the
organization is currently doing to support
these initiatives was thoroughly defined.

Organizational initiatives were partially
outlined and what the organization is
currently doing to support these
initiatives was partially defined.

Organizational initiatives were narrowly
outlined and what the organization is
currently doing to support these
initiatives was narrowly defined or no
attempt to outline the organizational
initiatives was made.

3. Organization Plans

(weight 10%)

All plans were listed, plan descriptions
were extensive, and all managers listed
were appropriate.

Most plans were listed, plan descriptions
were mediocre, and most types of
managers listed were appropriate.

Some plans were listed, plan
descriptions were limited, and some
types of managers listed were
appropriate or no attempt to submit a
list of plans was made.

4. SWOT Analysis

(weight 10%)

Identified all internal and external
factors based on the organization’s
SWOT Analysis

Identified most internal and external
factors based on the organization’s
SWOT Analysis

Identified some internal and external
factors based on the organization’s
SWOT Analysis or no attempt to
identify internal and external factors
was made

5. Evaluation: Description of unmet
need

(weight 15%)

Comprehensively described an unmet
need of the organization

Partially described an unmet need of
the organization

Vaguely described an unmet need of
the organization or not attempt to
describe an unmet need of the
organization was made

6. Evaluation: Competitive advantage

(weight 15%)

Analysis of competitive advantage
was thorough and supported with
completely appropriate examples.

Analysis of competitive advantage
was mediocre and supported with
sufficiently appropriate examples

Analysis of competitive advantage
was vague and supported with
somewhat appropriate examples or no
attempt to submit an analysis of
competitive advantage was made

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7. Evaluation: Competitive business
initiative

(weight 15%)

Proposal for a competitive business
initiative to address the unmet need
was complete

Proposal for a competitive business
initiative to address the unmet need
was mostly complete

Proposal for a competitive business
initiative to address the unmet need
was incomplete or no attempt was
made to propose a competitive
business initiative to address the
unmet need

8. Evaluation: Timeline and Operational
Steps

(weight 15%)

A thorough high-level timeline and
operational steps for implementation
were provided.

A mediocre high-level timeline and
operational steps for
implementation were provided.

An ambiguous high-level timeline and
operational steps for implementation
were provided or no attempt was
made to provide a timeline and
operational steps for implementation